The Hivery’s IRL Marketing Bootcamp with Grace Kraaijvanger
Marketing yourself is challenging, whether you’re a new or seasoned entrepreneur. I’ve seen too many female founders become shy, waste their time with tactics that don’t work, or get stuck in “overwhelm” from their marketing efforts.
I want to help.
That’s why I’m so excited about our upcoming Hivery Marketing Bootcamp in-person (Bay Area) daylong and follow-up 1:1 session with me.
This Marketing Bootcamp is for you if you:
Struggle with explaining what you offer in a compelling way
Get nervous you’re “bugging” your audience or that you’re emailing too much
Want a clear funnel that guides prospects all the way through to sales
Desire more consistent revenue for all the time that you’re putting in
Feel like you’re spending time on marketing efforts that aren’t working
Want to cast a net beyond your personal network
In this daylong Marketing Bootcamp, you’ll get:
An in-person immersion on the most important marketing strategies to focus on
Personal 1:1 guidance from me via my Marketing Audit and Game Plan session
A clear guide and checklist to hone in on your most profitable offers
A map and timeline so you know when and how to to market according to your goals
Pre-work, homework, and accountability with follow-up action steps
A workbook to clarify your offer, pricing, messaging, list building, email marketing, social media, and partner marketing strategies
Gourmet lunch and snacks throughout the day of the bootcamp
AND
You’ll no longer have to cross your fingers for referrals.
You’ll be able to plan your consistent marketing campaigns for the year.
You’ll learn how to build your email list so you can have a targeted pool to market to.
You’ll only spend time on social media when you want to and in a way that has a direct impact on your business.
Bootcamp Format:
The Hivery Bootcamp is a small group IN-PERSON Daylong Workshop with pre-work, homework, and accountability.
Friday, April 26th from 9 am - 5 pm with gourmet lunch included.
At a stunning location in Southern Marin County.
This is a roll up your sleeves, learn, and implement program. You’ll have your laptop open, activating what you’re learning in real time.
What else do you get?
Four bonuses if you enroll before April 1st.
BONUS #1: You’ll receive a private, 1:1 Marketing Audit and Game Plan Session with me after the retreat to ask questions, finalize your strategy, and evaluate your results.
BONUS #2: You’ll receive a workbook of templates, ideas, prompts, and plans to help you slate your marketing plans including pre-work to do before you arrive for our bootcamp.
BONUS #3: We’ll showcase your business in our Hivery newsletter after the program, giving you visibility and potential leads from our substantial email list.
BONUS #4: 1-Week of Voxer access to me the week after the daylong so you can ask specific questions or test ideas on me.
Here’s What We’ll Cover at The Hivery Marketing Bootcamp:
Audience/Ideal Client
Identifying target audience demographics and psychographics
Creating buyer personas to understand ideal clients
Attract the right customers at the right time and make them raving fans
Offer and Price
Creating a clear value proposition and transformation for your customers
Messaging the problem that your offering solves
Pricing strategies, promotions, and bundles
List Building and Lead Magnets
How to build and grow your email list for marketing success
Developing compelling lead magnets to attract your ideal clients
How and where to promote them so that you experience list-building results.
Email Marketing
How to create results-generating launch campaigns
Email campaign templates and timing your launch
Social Media 101
Stop wasting your time on social and craft a social media that works for you
Content creation tips and tools for different social media platforms
Planning social media content
We’ll also cover:
Strategies for effective personal outreach and networking
How to create a brand that reflects your mission and values
Tips for partnerships
Action planning: Setting specific marketing goals and action steps
Feedback and advice on existing marketing tactics
FAQ’s
How far along in my business do I need to be to benefit from The Hivery Marketing Bootcamp?
This Daylong Workshop/Bootcamp and 1:1 session with Grace after is ideal for entrepreneurs across all stages, whether you’re just starting out or you’ve been in business a long time. Even if you’re a seasoned entrepreneur, it’s always important to take the time to clarify your brand, marketing strategies, and marketing to revenue conversion plan.
What’s the format for The Hivery Marketing Bootcamp?
In-Person Daylong in Southern Marin on Friday, April 26th, 2024 from 9 am- 5 pm including a delicious lunch. We will record the live session so you can watch it again later to review anything about which you would like to be refreshed.
Plus, you’ll receive the following bonuses:
BONUS #1: You’ll receive a private, 1:1 Marketing Audit and Game Plan Session with me after the retreat to ask questions, finalize your strategy, and evaluate your results.
BONUS #2: You’ll receive a workbook of templates, ideas, prompts, and plans to help you slate your marketing plans including pre-work to do before you arrive for our bootcamp.
BONUS #3: We’ll showcase your business in our Hivery newsletter after the program, giving you visibility and potential leads from our substantial email list.
BONUS #4: 1-Week of Voxer access to me the week after the daylong so you can ask specific questions or test ideas on me.
How much does Marketing Bootcamp cost?
The investment is $995 for:
The Marketing Bootcamp Daylong Workshop (value $1995)
1:1 private 60-minute session afterward with me (value $495)
The Hivery Marketing workbook (value $295)
The feature in The Hivery newsletter (value $395)
A community of creative entrepreneurs who are growing their businesses alongside you (priceless)
Total value = ~$4,000. But, this bootcamp is only $995.
And, YES, we have a Payment Plan: You can use AfterPay to create a payment plan for yourself at check-out.
Sign up here for this Marketing Bootcamp.
Don’t forget that professional development is typically tax-deductible for your business. Due to the small group size, and limited capacity, we will not be able to offer any refunds or cancellations.
Do I have to be a Hivery member to participate?
No. But we hope you’ll join as The Hivery community is chock full of brilliant humans who want to support each other’s businesses and marketing efforts.
In fact, I think one of the best marketing tactics you can employ is to join a kind-hearted group like ours who would love to know about your talent. You’ll also enjoy the full menu of personal and professional resources like member-only networking events (IRL and virtual), member-only co-working events (IRL and virtual), access to the community board, member search, and a packed calendar of Mastermind Courses, How To sessions, and Group Coaching Sessions designed to support your success. Plus, we’ll encourage you to use The Hivery Member Community Board to market your business to our community.
Will the bootcamp be offered virtually or in-person?
For this round, we’ll be doing the daylong bootcamp program in-person at a gorgeous location in Southern Marin. If you’re traveling in for the day, we can recommend hotel accommodations.
The 1:1 private Marketing and Action Plan Audit will be on Zoom after the daylong (and after your homework is complete) so we can review what you’re planning.
Who is this Marketing Bootcamp for? Does this bootcamp only apply to service-based businesses?
This marketing bootcamp has been designed for business owners of any type (founders, coaches, consultants, nutritionists, graphic designers, jewelry designers, you name it!) who are selling something or who are ready to market and sell something. This class works for service-based offerings and product-based businesses, too.
Who should not take this class?
Anyone who doesn’t want to take action. I’ll teach you what works and what doesn’t and give you everything you need to create your marketing plan. But, I can’t do the work for you. It’s like the gym. I’ll show you how to use the weights, but you’ll actually have to pick them up. Designing a robust marketing plan takes time and will need to be revisited throughout the year, but you’ll have the know-how and best practices to create a solid marketing plan and implement smart tactics.
Join me at The Hivery Marketing Bootcamp on April 26th!
During The Hivery Marketing Bootcamp, I’m here to support you in your marketing success – understanding where you are currently, giving you the best practices that I’ve utilized myself, and giving you a roadmap for where you aspire to go.
If you're excited about this opportunity to spend the day together at The Hivery Marketing Bootcamp, and have a 1:1 session with me to audit and create action on your plan, plus all the bonuses I mentioned above, kindly register here.
You can pay half the program fee to hold your spot and the other half the week before the bootcamp.
Since the group is small, I do anticipate that this program will sell out, so don’t delay in signing up. Enroll before EOD on April 1st to get all FOUR BONUSES!
It would be an honor to spend the day with you clarifying and mapping your marketing. I’d love the opportunity to work 1:1 with you in the post-program audit and action-mapping session, too!